Who Is The Artisan Drinks Company?
The Artisan Drinks Company is a premium mixer brand co-founded by Steve Cooper, Alan Walsh and Mikey Enright—known for its high-quality, all-natural ingredients and innovative flavors, crafted to complement fine spirits. Committed to quality and sustainability, the company serves a diverse clientele, including upscale hotels, restaurants and cocktail bars. With a dedicated team of 25 employees, Artisan Drinks continually strives to make a positive environmental impact through initiatives such as eco-friendly packaging to efficient supply chain practices.
The Challenge
Before partnering with Zevero, Artisan Drinks had already embarked on its decarbonisation journey, calculating corporate emissions for 2022 and applying for B Corp certification. However, they fell short by 2-3 points, identifying Scope 3 emissions tracking as a critical area for improvement. Despite proactive efforts—including transitioning to eco-friendly suppliers, improving delivery efficiency and adopting sustainable packaging—the company lacked reliable data to validate these actions, meet B Corp requirements and chart a clear path forward.
This absence of reliable data posed significant challenges. Artisan Drinks struggled to quantify the real impact of its sustainability initiatives, making it difficult to identify what was working, address areas for improvements and make informed decisions. Without precise metrics, they faced uncertainty in aligning efforts with long-term goals and demonstrating progress to stakeholders.
To move forward, Artisan Drinks needed a comprehensive solution to accurately measure Scope 3 emissions, calculate intensities and address the gaps required for achieving B Corp certification.
The Solution
Zevero provided Artisan Drinks with the tools to measure, validate and refine their decarbonisation efforts. This helped address their most pressing needs, allowing the company to:
- Accurately calculate Scope 3 emissions and associated intensities.
- Answer key B Corp certification questions with precise data.
- Gain a deeper understanding of their environmental impact and identify improvement areas.
Integrations with Unleashed and Xero automated the data collection process, reducing manual errors and ensuring accuracy—allowing Artisan Drinks to quickly access reliable emissions data and insights. Zevero’s user-friendly interface and comprehensive reporting tools enabled the company to align sustainability metrics with commercial goals, empowering teams to make data-driven decisions across departments.
"The data makes it much easier to present our sustainability efforts at board level, giving clarity to those who aren’t involved in the day-to-day running of the company. It provides a solid foundation for discussions and helps ensure that sustainability remains a key focus at every level of the business."
The Results
Although it’s still early in our partnership, Artisan Drinks has already achieved significant milestones with support from Zevero:
B Corp Certification: Artisan Drinks successfully achieved B Corp certification by addressing the gaps that had previously prevented them from meeting the requirements. Zevero’s Scope 3 emissions calculations and intensities provided the data needed to secure certification, marking a significant milestone in their sustainability journey.
Target Setting: Leveraging the data collected through Zevero and guidance from our in-house sustainability experts, Artisan Drinks was able to set carbon reduction targets aligned with SBTi. These targets offer a clear roadmap for future action and tracking.
Granular Emissions Breakdown: The carbon assessment revealed that purchased goods and services accounted for the majority of Scope 3 emissions, with glass bottles contributing 393.55 tCO2e. This insight enabled Artisan Drinks to explore more sustainable alternatives without compromising their premium brand identity.
Company-wide Impact: Insights from Zevero have been utilised across all departments at Artisan Drinks, enabling teams to align sustainability initiatives with commercial goals, identify areas for improvement, engage customers with credible data and craft impactful marketing narratives that showcase their progress.
Looking Ahead
Artisan Drinks envisions Zevero as a long-term partner in their sustainability journey. With plans to use the platform for weekly monitoring, the company aims to maintain agility while achieving long-term sustainability goals. The data and insights provided by Zevero will facilitate discussions at the board level, helping ensure that sustainability remains integral to the company’s strategy.
